Through our partnership with Amazon AWS we developed Epiphany, the industry’s first true Data Neurocenter. Our 25+ years of deep understanding of industry data — which was earned supporting our back-office accounting solution Profit Central, marketing engagement platform KickBack, and wholesale fuels management software PetroCycle — added to Amazon’s willingness to allow us to leverage the exact same tools that they use internally as the world’s largest retailer outside of China. This pairing has resulted in a system beyond anything previously available to the convenience and petroleum industry. To say it is a game changer would be an understatement.

Epiphany leverages AWS’s proven machine learning (ML) capabilities, making it easy for our team to perform advanced analytics (e.g., what-if analyses, anomaly detection, ML-based forecasting, churn prediction etc.). Epiphany also uses ML to automatically generate a summary of your dashboard in plain language, which interprets and describes key insights from your data, so everyone has a consistent and shared understanding.