How It Works
Every customer who joins your loyalty program is automatically grouped into dynamic, behavior-based missions that you set — like “Fuel Only,” “In-Store Only,” “Coffee Lovers,” or “Frequent Snackers.”
Mission Control CXP™ tracks what they buy, when they buy, and what they stop buying — then enrolls them in personalized missions that increase visits and sales.
Move Fuel Only customers into Fuel + In-Store shoppers.
Turn Fuel + Beverage buyers into Fuel + Beverage + Breakfast fans.
Encourage new trials — like getting first-timers to try your pizza.
Re-engage lapsed customers with timely, relevant offers.